Reimagining Christmas | Sojourners

Reimagining Christmas

A movement is underway to free people of faith from the yoke of Christmas consumerism.

CHRISTMAS, ON THE surface, looks like the most wonderful time of year—the season of love, lights, carols, candles, and family reunions, the time when Christians celebrate the birth of Jesus Christ. Look a bit deeper, though, and one might notice a more idolatrous narrative shining just as brightly: consumerism.

From Black Friday to New Year’s Day, we are inundated with the commercial demands of Christmas. For many, the list of things to do and gifts to purchase can seem endless. We buy into the mantra that the more money we spend, the more love we convey. We become lost in crowded stores, endless websites, and credit card debt. Christians often struggle to faithfully observe Advent, a time of waiting and preparation for the miraculous birth of Jesus.

While many of us purchase this spurious version of Christmas, a new movement has been born. It’s called Advent Conspiracy (AC), and its participants are seeking to turn Christmas upside down by exchanging consumption for compassion.

“Advent Conspiracy is not a four-point checklist on how to do Christmas. If anything, it’s a chance for us to rediscover the wonder and the mystery of the incarnation and what that means to us personally and what that might mean for the world,” said Greg Holder, lead pastor of The Crossing church in the St. Louis area.

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