Viewers watching the American Football Conference championship game between the Denver Broncos and New England Patriots earlier this month may have seen a Best Buy commercial for a Sharp 60-inch television that seemed ordinary, but in one way was extraordinary.
The ad shows a young, clean-shaven salesman named Mustafa talking about the television, advising customers and relaxing at home watching movies and football with his friends.
“I’m never going to get these guys out of here,” he jokes to his girlfriend at the end.
While the commercial never identifies Mustafa as a Muslim, many might assume that given his name, a diminutive for Muhammad. For viewers used to seeing negative images of Muslims on television, the commercial was a rare exception.
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